Home    Fragrance Group propose their second Perth City development

Fragrance Group propose their second entry into the Perth Apartment market.


Singaporean listed developer, Fragrance Group Limited (www.fragrancegroup.com.sg) have launched an application for a mixed used development on the 3,560 square meter corner lot of Milligan and Murray Street in the Perth CBD. The proposal comprises of a 52 level residential tower containing 359 multiple dwellings, a 37 level new hotel in perth containing 406 hotel rooms and associated dining and retail precincts.

The proposal will be the company’s second development in Perth following the launch of sales at NV apartments (www.nvperth.com.au) their mixed used residential and commercial project located at 380 Murray Street (across the road from the Generous Squire and Amplifier/capitol bar). They have engaged Scanlan Architects to design the towers whilst also maintaining and integrating the heritage listed, Regency Victoria styled Pearl Villa (1887) and the Art-Deco Hostel Milligan (1930s) into the development. Both of these buildings are on the City of Perth’s register of cultural heritage significance.

The developers have advised the City of Perth that ‘the proposed development will provide a high quality, architecturally designed built form, incorporating a diverse range of high quality materials and finishes to produce a striking, contemporary façade design. The development has been carefully designed so as to showcase the sites unique heritage value, whilst providing a high quality architectural outcome for this prominent development site. The proposal will affect the conservation and adaptation of the heritage listed Pearl Villa and Hostel, contributing to the historic character and ambiance of the city centre, as well as the ongoing use and enjoyment of the site’s unique heritage. The development provides activation of the public realm through the provision of active ground floor commercial tenancies and glazed lobby spaces fronting both Murray Street and Milligan, promoting an open and interactive relationship with the surrounding public realm.’


An Artists Impression of the development.

An Artists Impression of the development.


Location: Corner of Milligan and Murray Street, Perth CBD

Developer: Fragrance Group (www.fragrancegroup.com.sg)

Architect: Scanlan Architects (www.scanlan.com.au)

Development: Mixed Use – Residential Tower with 359 dwellings and Hotel containing 406 rooms.